Problem solved

Product managers and teams often struggle with feature prioritization, relying on gut feelings, HiPPO (highest paid person's opinion), or scattered feedback channels, which leads to misaligned roadmaps and wasted development effort. Corroso solves this by providing a centralized evidence layer that aggregates all customer signals, quantifies their impact, and surfaces the strongest opportunities. This helps teams consistently make data-driven decisions, increase stakeholder buy-in, and build features that address real customer needs.

Use cases

• Aggregate customer feedback from support tickets, NPS surveys, and sales calls into a single repository linked to feature requests.
• Score and rank feature ideas using customizable frameworks like RICE or cost of delay, with direct evidence citations for each score.
• Create interactive roadmaps that display not only what is planned but also the underlying evidence and reasoning behind each item.
• Collaborate with designers, engineers, and executives by sharing evidence-based justification for roadmap priorities.
• Identify emerging trends and high-impact opportunities by analyzing feedback themes across customer segments.
• Track the history and evolution of feature requests to understand demand over time and avoid duplicate efforts.

Audience

• Product Managers
• Business Users
• Startups

Pros

• Provides a structured, evidence-backed approach to prioritization, reducing bias and guesswork.
• Centralizes feedback from multiple channels, making it easy to discover and act on customer insights.
• Interactive roadmaps enhance transparency and alignment across stakeholders.
• Customizable prioritization frameworks fit various team processes and metrics.
• Helps teams connect the dots between customer pain points and product outcomes.

Cons

• May have a learning curve for teams new to formal prioritization methods.
• Pricing could be a barrier for small startups or individual users.
• Integrations with existing tools (e.g., Jira, Salesforce) may be limited or require additional setup.