Zorin
Zorin is a pricing intelligence platform for e-commerce sellers that uses elasticity modeling to turn historical sales data into profit-maximizing price recommendations. By analyzing how demand shifts with price across each SKU, Zorin calculates an optimal price point for each product, indicating whether to raise, lower, or hold the price. The platform is designed to work without complex integrations—users can upload a CSV of past transactions and receive modeled recommendations within minutes. Zorin also supports direct syncing with Shopify and WooCommerce, with more integrations planned. Beyond basic price optimization, Zorin includes promotion detection to prevent promotional spikes from skewing the model, a Van Westendorp price sensitivity meter for collecting customer willingness-to-pay data, and a catalog overview showing recommended actions and estimated profit lifts for all products. Each recommendation comes with a confidence score based on data density and model fit, allowing users to act with certainty. Zorin emphasizes data privacy, stating that sales data is never shared, sold, or used to train other merchants' models, and can be deleted upon request. Zorin is built for merchants who care about margin and is available as a paid subscription with a 7-day free trial. The Starter plan is $39/month for up to 25 products, while the Growth plan is $99/month for up to 150 products with additional integration features. The platform is currently in beta and targets e-commerce stores using Shopify, WooCommerce, and other major platforms.
- Category
- Database
- Pricing
- Paid
Problem solved
Most e-commerce merchants rely on guesswork, copying competitors, or outdated pricing strategies, leaving profit on the table. Zorin solves this by using elasticity modeling on the merchant's own sales data to determine the price that maximizes profit for each product, providing clear recommendations and confidence scores so sellers can stop guessing and start pricing based on evidence.
Use cases
- Optimizing product prices to increase profit margins
- Identifying under-priced and over-priced SKUs in a catalog
- Testing price changes before implementing them across a store
- Using customer surveys (Van Westendorp) to understand price sensitivity
- Monitoring price elasticity across different products
- Integrating with Shopify and WooCommerce for automated price sync
- Making data-driven pricing decisions without a data science background
Audience
- Business Users
- Startups
- Enterprise
Pros
- Uses elasticity modeling based on merchant's own sales data
- No integrations required to start—CSV upload supported
- Clear profit lift estimates and confidence scores
- Includes promotion detection to avoid skewed data
- Supports Shopify and WooCommerce syncing
Cons
- Paid subscription with no free tier beyond trial
- Limited to 150 products on Growth plan; no larger plan mentioned
- Currently in beta, so features may change
- Requires sufficient historical sales data for reliable models
- Only available for e-commerce, not other business types
Official website: https://www.tryzorin.com/
Canonical LambdaBase page: https://www.lambdabase.com/tools/zorin